Miles Communications - Marketing Inc

604-879-3839

Surfing The Wave

The idea of VISITORS ONLY HANDBOOK is conceived based on the demand and needs of a phenomenal influx of Southeast Asian visitors to our beautiful Province. It is the only full color magazine of its kind published quarterly in Chinese with an extensive editorial, events update, and easy-to-read maps; all contained in a handy 4" x 8.5" pocket size handbook. Visitors and local residents will find VISITORS ONLY HANDBOOK informative, entertaining and so useful that they will highly recommend it to their friends.

VISITORS ONLY HANDBOOK is the comprehensive guide for new immigrants, Vancouverites and the backyard tourists. We invite you to trek through the scenic beauty of B.C. and experience the ever changing faces of the Province at leisure.

Canadians visiting from other Provinces also rely on the Handbook for travel, dining and accommodation information.

Our Exclusive Circulation Network

VISITORS ONLY HANDBOOK is the only Chinese tourist magazine available at the Vancouver International Airport / arrival area of the Visitor Info Centre absolutely FREE. (Is there a better place to capture the eyes of people from around the world?!) Four quarters total of 140,000 handbooks are distributed at over 400 convenient locations including:

- Airport (See traffic volume )

- Air China

- Cathay Pacific Airways (Premium Lounge)

- BC Ferries

- Visitor Info Ctr (VIC) Tourism Vancouver

- Visitor Info Ctr (VIC) Tourism Richmond

- VIC at Blaine, Bellingham and Bellis Fair (Washington, USA)

- Major Hotels

- Shopping Malls

- Major Restaurants

- Chinese Travel Agencies

- All Major Attractions

- Car Rental Companies

- Immigration Consultant Offices

- Colleges

- Burnaby Public Libraries

- Book Stores

- All V.O.H. advertisers' outlets

- Special events where high traffic of Chinese are seen

Visitors Only Handbook (V.O.H.) is easy for readers to keep, carry (in car and pocket) and habitually being circulated among friends and visitors. This pass through of hands increases the readership to

almost 3 times its print quantity.

Airport (Facts and Data)

HISTORICAL AND FORECAST ENPLANED AND DEPLANED PASSENGERS AT VANCOUVER INTERNATIONAL AIRPORT*

(For the purposes of interpretation, assume 50% enplaned and 50% deplaned)

Breakdown for Chinese visitors:

Chinese passengers:

(Based on the figures from international

air passenger carriers) 645,840

- Air Canada

- Cathay Pacific Airways

- Japan Airlines

- Air China

- Eva Air

- China Airlines

- China East Airlines

(Average daily Chinese passengers:1,774)

Chinese greeters:

(in proportion to number of passengers) 501,182

(average daily greeters: 1,373)

Total Targeted Chinese Coverage

(i.e. passengers + greeters) 1,147,022

*Source: Vancouver Airport Authority, InterVistas

Above data illustrates the importance of V.O.H. being circulated at Airport.

Our Editorial Sampler

WELCOME TO BRITISH COLUMBIA

- A message from Government Officials of Canada, MP, mayors, tourism directors etc.

 

ABOUT B.C.

- Information on: vital statistics of B.C.

- History of various cities (Nelson, Vernon, Kamloops, etc....)

 

CALENDAR

- Statutory holidays and celebrations in B.C.

- Calendar of events related to Chinese Festivals/rituals

 

SIGHTSEEING

- Tourist attractions

- Historic and scenic sites in B.C.

- National and regional parks

- Places of interest e.g. Granville Island,

Capilano Suspension Bridge, Whistler Village & Resort, Science World, museums, Vancouver Chinatown, Art Galleries, Richmond Golden Village

- Nine tourism regions in B.C.

 

MAP SECTION

- Downtown, Chinatown,Vancouver East, Vancouver West, Burnaby, Richmond , North Vancouver and Victoria

 

GETTING AROUND

- Water tour

- Transit system

- BC Ferries schedule

- Taxi & Limousine service

- Airjet, Helicopter ride to Victoria

- Via Rail, BC Rail, Amtrak

 

SHOPPING REVIEWS / TIPS

- When and Where to buy the Best in B.C.

- Theme shopping areas / malls

- Key things to remember when shopping cross-border e.g. tax exemptions, goods return, exchange, G.S.T., rebate...

Our Editorial Sampler (Cont'd)

DINING OUT / DINING REVIEW

- Culinary tour to international cuisines

- Food critique

- New trends and types of food

ARTS & GALLERIES

- Events and exhibits of various galleries and museums

MUSICALS & SHOWS

- Review and commentary by appointed contributing writers and critics in the business

ACTIVITIES

- Types of popular activities: e.g. hunting, golfing, horse-back riding, skiing, fishing, rafting, canoeing, bird watching etc....

- Special supplements of above activities

SPECIAL FEATURE

- Supplement on Victoria, various Business Improvement Area (BIA) and Pacific North West

- What to do this season:

Example - Ginseng in Kamloops - fast becoming number one growth area in the world;

Salute to Sockeye - Adams River;

Whale watching; wild life viewing; Eco tours

- Stories on Chinese leaders, politicians & founders

TOURIST INFORMATION

- Airlines, police, weather and emergency phone numbers

- Business travelers tips

LIVING INFORMATION

- Living in Canada (for new immigrants)

- Real estate review

IMMIGRATION INFORMATION

- New laws & changes

- Regular articles from prominent immigration consultants

EDUCATION AND SCHOOL SYSTEM

- Provide relevant information on various schools and applying for student visa

VISITORS ONLY HANDBOOK

The first Chinese vacation guide available at the Vancouver International Airport

The first Chinese vacation guide in handy pocket size in 4 x 8.5